Your guide to All things pets

The Addiction Blog




Happy Earth Day!  We hope you get outside today to spend some time enjoying this beautiful earth we get to live on.  Take your dog out for a walk or a visit to a local park.  Some of you may even have cats that you can take on walks!

We are also celebrating in Te Puke, New Zealand where we manufacture most of our foods, including our raw dehydrated foods.  This gorgeous photo shows the beautiful landscape of New Zealand.

Did you know Addiction is the first pet food company to pioneer the use of Eco-friendly meats in our efforts to contribute to eco-sustainability.  We harvest kangaroos and brushtails, which are considered major agricultural pests, as an alternative to farming traditional meat sources which contribute to deforestation and destruction of the ozone layer.

New Zealand is lauded for its pristine environment as well as its green and environmentally efficient food production.   This means that even though your food has to travel to get to you, it may not have as big a footprint as you think!  The New York Times cited a DEFRA study which found that importing lamb from New Zealand to Britain, a distance of 11,000 miles, produces less carbon dioxide emissions per ton than locally-produced British lamb[1], as the latter heavily involves fertilizing and transporting feed.

We are continually working on improving our foods and our commitment to our customers, your pets and the environment.  We source only from suppliers who employ sustainable and ethical practices, in line with our eco-friendly philosophy.

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Explore the depth of New Zealand ocean, where the best breed of king salmon is harvested. Learn more about the sustainable, safe ocean farming practices that is helping to preserve our ocean life.


Be astounded by the clear, pristine water of New Zealand’s lakes, home to some of finest duck community. Find out more about the benefits of duck meat.


Be awed by the lush, indigenous forest, where inhabitants like deers and brushtail thrive. Learn more about why New Zealand’s venisons are rated amongst the best in the world.


New Zealand’s temperate climate has made it the ideal place for pastoral farming. Raised free-range and grass-fed, New Zealand’s lamb has been known to be amongst the most tender and succulent.

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